What to Expect App

Why We Like It

The What to Expect App successfully translates the authority of its iconic book series into a solid digital companion. Parents who grew up with the books will feel immediately at home, and the active community groups remain one of the most widely used pregnancy forums on any platform.

Pros & Cons

Pros

• Brand authority built over decades means content carries immediate recognition and trust from parents
• Groups feature organizes community by due date and topic, making it easy to find relevant conversations
• Kick counter, contraction timer, and doctor Q&A tools cover essential third-trimester tracking needs

Cons

• Feature set has not innovated as aggressively as newer competitors in recent app updates
• Some content sections feel like repurposed web articles rather than app-native experiences

Score Breakdown

Pregnancy apps were evaluated on the quality and medical review of weekly content, community features and moderation, tracking and tool depth, ease of use, and the value of the free tier versus premium pricing.